Linking App Developers Directly With Targeted Consumers

Read the wacky email that got us an instant meeting with a VC. Using a poker analogy for our startup,  we sent this cold email out and got a reply 30 minutes later from the Managing Director of the fund. I guess sometimes, you just have to be a little crazy or maybe we are [...]

So, the latest buzzword in online advertising is CPE or Cost Per Engagement. In CPE, the advertiser pays only when their Rich Media Ad is engaged by the user. And yes, CPE only works for Rich Media Ads. Static text-link or banner ads do not qualify because users cannot engage or interact with them. But [...]

Do you find your conventional web page content crummy and boring? While mobile apps are currently all the rage, you look at your own mediocre website, thinking what to do next in order to join the app frenzy. You are in luck. MobileApps.com allows you – bloggers, portals, forums and websites – who are hell-bent [...]

The other day, I tried drawing Eminem on Draw Something. With furrowed brows and beads of nervous sweat forming on my upper lip, I dragged my finger across the iPhone screen in an attempt to sketch my favorite rapper. The end result looked more like, well, an aubergine. Needless to say, my opponent and girlfriend [...]

Our next appearance will be in Demo Asia 2012 which will be happening in Singapore by the end of February. We will be showcasing MobileApps.com to all the top VCs & investors there and we are really excited about it! Details of the event as below:- Date: 29 February 2012 ~ 2 March 2012 Venue: Matrix @ Biopolis, Singapore Demo [...]

Congratulations to our honorable investor, I-Freek, for the recent opening of their new office in Singapore. I-Freek Inc. is highly acclaimed in Japan’s mobile industry segment. Founded in 2000, I-Freek is based in Fukuoka, Japan. The company offers mobile content to cellular phone users and also e-commerce marketing solutions for mobile phones.       [...]

There are a few major changes on our ad campaign creation pages to make the process simple and more organized. The original campaign creation only allows a single set of publishers to be used in a campaign no matter how many ad units are made. The publishers can be removed and added but it has [...]

Our team just got back recently from an exciting week at the Mobile Asia Congress in Hong Kong. Held on November 16 and 17, the congress offers much more than an average industry event. Some of the highlighted features are A thought-leadership conference featuring visionary keynotes and panel discussions A cutting-edge product and technology exhibition [...]

It’s a well known fact. We only give ads a less-than-a-second glance as we browse through web pages. Let’s look at the MobileApps rich media display ads. Well, whaddya know… our display ads has icons! This is in contrast with a lot of other text-only or image-only display ads. MobileApps.com display ads is actually a [...]

Good day everyone! Our team is working hard to ensure our system runs smoothly. Currently we are tweaking our Rich Media Display Ads to obtain the best click-through rates. Some major changes made include making the app icons larger and including a clearer call-to-action app description. New Four App per Page                                            Previous Six App per [...]